Showing posts with label Labeling. Show all posts
Showing posts with label Labeling. Show all posts

Wednesday, April 23, 2014

Life's Abundance Looks Like Brand "X" ~ The Meatloaf Story




Dr. Jane Bicks, DVM, is the nationally known holistic veterinarian who formulates pet products for Life's Abundance.  Dr. Jane tells “The Meatloaf Story.” You're probably wondering why the product formulator for Life's Abundance pet products is talking about meatloaf. Read on and you'll find out . . . . 

The Story

Betty and Bill are two singles who’ve each been asked to bring a meatloaf to their social group’s get-together on Saturday. Bill has never made a meatloaf, but he knows Betty makes a good one, so he asks her for her recipe. Betty is happy to share her recipe and sends this to Bill.

Ingredients:

    2 pounds ground beef
    1/2 cup bread crumbs
    1 (8 oz) can tomato sauce
    2 eggs, beaten
    1/4 cup finely chopped onion
    2 tablespoons finely chopped green bell pepper
    1 teaspoon salt
    1/4 teaspoon ground thyme
    1/4 teaspoon ground marjoram
    1/4 cup ketchup
    2 tablespoons light corn syrup

Directions:

1. Preheat an oven to 350 degrees F (175 degrees C).
2. Combine ground beef, cracker crumbs, tomato sauce, eggs, onion, bell pepper, salt, thyme, and marjoram in a large bowl and mix well. Shape beef mixture into a loaf. Place loaf in a 9×13 inch baking dish. Cover with foil and bake in the preheated oven for 1 hour. Meanwhile, mix ketchup and corn syrup in a small bowl to make a glaze.
3. Remove baking dish from the oven and remove foil. Brush glaze onto the loaf. Return baking dish to the oven uncovered, and continue baking until loaf is no longer pink in the center, 15 to 20 minutes. An instant-read thermometer inserted into the center should read at least 160 degrees F (70 degrees C).

Friday night, Bill suddenly remembers the meatloaf he’s supposed to make. He wants to play golf on Saturday, so he decides he better make his meatloaf tonight. Fortunately for Bill, he had picked up some ground beef when he was at the store last week because it was on sale. As far as he can tell, it’s still good ~ that gray color doesn’t really matter, does it?

Bill begins to go through the ingredient list. He’s got the beef, and the bread crumbs are easy. He doesn’t know why he was saving all those bread heels in his fridge. He just didn’t like throwing out things he had paid for, and now he can use them. The fact that they are stale and hard as rocks just makes them easier to turn into crumbs.

He has to dig around but finally finds an old can of tomato sauce. The “best by” date is two years past, but it’s in a can! It can’t go bad, right?

Darn! He’s out of eggs ~ but then he remembers. He’s got some leftover powdered egg from that hiking trip he went on last summer ~ that’ll do.

Hmm, 1/4 cup finely chopped onion ~ no fresh onion, but luckily, his mom bought him a spice rack when he went off to college (ten years ago) and he remembers a bottle labeled “Onion Powder.” It looks like about a ¼ cup.

Then 2 tablespoons of finely chopped green bell pepper—no bell pepper either. But not to fear! Bill is the luckiest man alive. It just so happens that he ordered pizza last night, or was it the night before? It had bell peppers on it and he has half a pizza left in the fridge. He manages to pick off just enough bell pepper for this recipe.

Salt is not a problem ~ but where’s that teaspoon measure? Oh well, a few dashes ought to do.

He’s got the 1/4 teaspoon ground thyme and 1/4 teaspoon ground marjoram covered ~ thanks, Mom! In go a few dashes of each.

Ketchup he has. Bill loves ketchup. Can’t have too much ketchup!

And finally corn syrup. He doesn’t quite have two tablespoons left ~ but corn oil is about the same thing, right?

Bill mixes all the ingredients together, including the ketchup, which he likes a lot, and the corn syrup/oil. He puts it in the pan and then into the oven, which he forgot to preheat. No biggie! Just turn it up a little extra.

Then Bill goes to watch the ball game. It’s a sleeper; and sleep he does ~ until he smells something burning. Bill runs to the kitchen and grabs the meatloaf from the oven. Had he remembered to cover it as the instructions said, it might not have been so black on top. Well, the glaze will cover it! Oops! The ingredients for the glaze are in the meatloaf ~ but not to worry; Bill has plenty of ketchup and corn oil.

He makes more glaze and then puts the meatloaf in the refrigerator to keep until tomorrow.

Saturday morning, Betty gets up early and goes to the butcher. She picks the choicest cuts of sirloin and has the butcher trim it and turn it into ground beef. On the way home she stops by the bakery for fresh bread crumbs and the grocery store because she’s out of corn syrup and needs a fresh onion.
When Betty gets home, she goes through her normal Saturday routine until about three hours before the get-together. She makes her own tomato sauce from the tomatoes she picked this afternoon from her vegetable garden. Then she turns on the oven to precisely 350° to preheat and gathers her ingredients. The bell pepper, thyme, and marjoram also come from her garden. The eggs she bought this morning from her neighbor who keeps a few laying hens. She combines the ingredients according to the instructions, places the loaf in the pan, covers with foil, places it in the oven, and sets the timer. Then she makes the glaze and goes to put on her makeup.

One hour later she puts on the glaze, returns the meatloaf to the oven, uncovered, and sets the timer for another 20 minutes. She goes and gets dressed. When the timer goes off, she checks the meatloaf with her instant-read thermometer ~ it reads 167 degrees. Done! She’s off to the party.

Bill’s golf game lasts longer than he expected, so he’s running late. He gets home, jumps in the shower, throws on some clean clothes, and rushes out the door. Five minutes later he’s back ~ he forgot his meatloaf. He knows he can’t take a cold meatloaf, but he doesn’t want to be too late either. He quickly puts the meatloaf in the oven and turns it up as high as it will go, all the way on broil, and sets the timer for ten minutes. As soon as the timer goes off, he grabs the meatloaf and heads out the door.

Now imagine that you are at this gathering of friends, and you have the choice of the two meatloaves. Both were made from the same recipe. If the ingredients were labeled (as on a bag of cat or dog food), the ingredient lists would be identical. Even considering the corn oil substitute in Bill’s meatloaf, the FDA allows a “temporary” substitution (up to six months) without changing a label.

So which meatloaf would you choose? Which meatloaf represents “quality”? Which one represents “freshness”? Would you know the difference between the two if all you had to go on were the ingredients listed on labels?


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Raven is an engaging entrepreneur who encourages others to celebrate pets as part of the family, as well as keep them happy, healthy, and spoiled with her online specialty pet boutique (http://www.TheGiftedPet.com), and premium pet food business (http://www.PremiumPetFoodStore.com)

For more information, please visit her Facebook page to PM her (https://www.facebook.com/TheGiftedPet), or email her at Raven@TheGiftedPet.com

Thursday, January 30, 2014

Pet Parents ~ How Many More Recalls Will It Take?

Many pet parents usually don’t give a second thought about what they are feeding their pets . . . that is until we all hear about a recall in the news. We check to see if our pet food is on the list, and when it’s not, we breathe a sigh of relief. Don't you think it’s time that we stop burying our heads in the sand and hoping there isn’t something wrong with our pet food, and instead start ensuring that something is right with it?! 

Have you ever read the label on your pet's food or treats?  Not just a glance . . . I mean REALLY read the label from start to finish?!  What are some of the ingredients?  Wheat or Wheat Gluten? Corn or Corn Gluten?  Bone or By-Product Meal?  Artificial Colors and Flavors?  BHA and / or BHT? Propylene Glycol?  Do you even know what half of these ingredients are, or what harm they can cause to your pets?!  




Wheat and corn can contain aflatoxin, which is a fungal toxin that commonly contaminates maize and other types of crops during production, harvest, storage or processing.  Wheat and corn are also highly indigestible for most pets and can cause great stress on their digestive systems, as well as their kidneys.  These grains are also the cause of food allergies in many of our precious pets.

Bone meal and by-product meal tend to keep us guessing as to which animal they may come from.  What if your pet has a beef allergy, yet the food or treat label is non-specific as to which animal these "meals" or "by-products" came from.  Do you really want to take that chance?  

The same thing goes for artificial coloring, which has no nutritional value and is designed specifically as visual marketing to pet parents . . . not to the pets!  And, did you know that the dyes that are used have not been subject to testing for safety?  The most common ones are Yellow #5, Yellow #6, Red #40, Blue #1 and Blue #2, which have been known to be contaminated with cancer-causing substances and may even cause death, as these additives are toxic to our pets.  The discussion regarding their lack of nutritional value, as well as their potential hazards has been swirling about for years, yet no one has done anything about banning these substances from your pet's food, or from our own foods, for that matter.

BHT / BHA are NOT natural preservatives and can also cause health problems in your pets, as can Propylene Glycol, which is better known as the key component in newer automotive antifreeze.  Why are using a known toxic substance to preserve moisture in our dog's food and treats?  It has already been shown to cause anemia in cats, and has been banned by the FDA for use in cat food and treats.  






Did you know that there have been more than 110 FDA recalls since 2007?  



Check to see if your pet's food or treats have been recalled on the FDA website by logging on here: 
 http://www.fda.gov/animalVeterinary/safetyhealth/recallswithdrawals/default.htm

Keeping our fur kids safe begins with giving them the best food and treats possible ~ Natural, NEVER RECALLED . . . Corn & Wheat-Free, No GMOs, Gluten-Free, NO Artificial Colors or Flavors . . . just real food with vital nutrients prepared under the highest standards.

If you're ready to stop taking chances with your pet's health (and possibly your pet's life), then shop our line of premium pet food, treats, nutritional supplements, and pet care products.  If you could feed your pets premium pet foods & treats that will provide them with abundant nutrition, and may help ensure longer, healthier lives for your precious fur kids for about the same or less than you are currently spending on food & treats, why wouldn't you?  Safety is our primary objective! When it comes to product safety and quality ingredients, we don't do shortcuts. In fact, we act as if your pet's life depends on us. 

Request samples, ask questions, and learn more about true premium nutrition for your furkids by visiting our website ~ http://www.PremiumPetFoodStore.com

You'll be so glad you did . . . and, so will your pets!


Life's Abundance . . . paving new roads to wellness every day!